CeyPay Brand Guidelines
We've created the following guidelines to help you accurately and consistently represent our brand, without having to negotiate legal agreements for each use.
Naming
"CeyPay" should always be written as a single word with a capital "C" and capital "P". When mentioning specific CeyPay features, please treat them as proper nouns and capitalize them accordingly.
Our brand name combines "Cey" (derived from Ceylon, the former name of Sri Lanka) with "Pay" to reflect our mission of enabling seamless crypto-to-fiat payments in Sri Lanka.
Logos
The CeyPay logo is a distinctive element of our brand identity. It is essential that the logo be used in its original design and proportions to maintain brand consistency.
Primary Logos
Our primary brand marks for various backgrounds

Primary Logo (Blue)

Primary Logo (White)
Logo Symbol
Standalone logo symbol for tight layouts or app icons

Logo Symbol
Full Logos with Wordmark
Complete CeyPay logos including symbol and wordmark

Full Logo (Black)

Full Logo (White)
Logo Variants
Vertical and alternative logo layouts

Logo Vertical

Logo Vertical (White)
Logo with Slogan
CeyPay logos featuring brand slogan

Logo with Slogan

Logo with Slogan (White)
Logo with Background
Full logos with integrated backgrounds

Logo with Blue Background

Logo with White Background
Brand Patterns
Decorative patterns for backgrounds and design elements

Pattern (Default)

Pattern (Black)

Pattern (White)
Pill Graphics
Decorative pill-shaped design elements

Blue Pill

Pill 02

Pill 03

Pill 04
Wordmark
When utilizing the wordmark, it should be maintained in its original design and proportions to ensure consistency and recognition. We recommend using the CeyPay wordmark for most use cases unless otherwise specified.

Wordmark 01

Wordmark 02
Colors
CeyPay's visual identity primarily utilizes blue shades for brand recognition. Our primary blue (#1C6EF5) represents trust and innovation in the crypto payment space.
Brand Colors
Our primary brand colors. Copy in HEX, RGB, or HSL format.
Primary Colors
Primary Blue
Secondary Blue
Neutral Colors
Black
White
Light Neutral
Dark Neutral
Usage Guidelines
Logo Usage
Use the full logo with wordmark whenever space allows. For tight layouts, logo grids, or app icons, the standalone symbol is acceptable.
Our primary logo uses CeyPay blue (#1C6EF5). For light backgrounds, use the blue or black logo. For dark backgrounds, use the white logo for optimal visibility and brand consistency.
Spacing & Sizing
Provide plenty of space around our brand assets. Make them big or make them small, but give them room to breathe. They shouldn't feel cramped or cluttered.
Maintain clear space around our logos equal to the height of the logo icon. This ensures the logo has room to breathe and maintains visual impact.
The minimum logo size should be 32px in height for digital use and 0.5 inches for print to maintain legibility.
Don'ts
- Do not alter, rotate, or modify the logos in any way
- Do not change the logo colors outside the approved palette
- Do not place logos on busy backgrounds that reduce legibility
- Do not stretch or distort the logo proportions
- Do not use the logos to imply endorsement without permission
Important: The provided graphics are proprietary and protected under intellectual property laws. Please do not alter these files in any way, display these graphics in a way that implies a relationship, affiliation, or endorsement by CeyPay of your product, service, or business, or use these graphics as part of your own product, business, or service's name.
For questions or special requests, please contact us.